In what ways does your media product use, develop or challenge forms and conventions of real media products?

These screen shots show our trailer which I have compared to that of 'The Uninvited'. Each image shows events that have happened in the past. This is a horror convention as it links to the 'Return of the Repressed' and it hints to the audience that something bad will return.

Many trailers use inter titles as they are a key convention. They are very effective when you want to keep the audience on edge as they break sentences up and show parts of them every now and then in a trailer, which keeps the audience's attention. The words that are shown in the trailer help give little hints of what the film is about and should hopefully leave the audience in anticipation, wanting to know even more. Each trailer has a black background which adds to the horror effect and we decided to colour our text red as this also associates with blood and gore and again emphasises the horror genre. We also decided to add a 'blur' effect to the text as we thought it looked quite effective and unusual. Both texts are also roughly in the centre so they are easy to read. 

These screen shots show the protagonist running away which is a typical convention we see in horror. The audience could feel that as she is the 'final girl' and trying to escape she will be tortured if she does not get away which creates tension . The lighting in 'The Last House on the Left' is quite low key which gives it a more eerie and creepy feel. This was something we found hard to edit as the sky didn't look as realistic when we tried to change the levels.
  

These are screen shots from our trailer and the other from Saw ll. They both depict bright lights in the centre of the frame. This emulates a horror feel as it is a dark setting and it draws your attention as the lights are very bright. It also gives a feeling that someone is looking for someone/something in particular.  

Grave Encounters uses a similar shot to our trailer which is a horror convention. Using point of view shot makes you feel your in 'the eyes of the monster' which is a successful convention within horror and makes the audience feel on edge and unsettled. The lighting in each screen shot I have shown is low key and is also a typical horror convention as we associate the dark with fear. By including a long corridor/hallway makes the audience scared and on edge as you feel something is at the end of it.

These shots from our trailer 'Abandoned' and 'Halloween (1978) show establishing shots which is conventional in trailers. Both shots look like they are isolated buildings/houses which are a typical horror setting. In the screen shot from Halloween, it is very dark which connotes fear and loneliness. Whereas, in our trailer it is quite light, this is something we wish we could of altered but I still feel it is quite scary as the building is very creepy and as it is light,  it shows that no one is there to help whoever is in trouble.

Both of these shots show the titles of the film which is conventional for any trailer  and they each have black backgrounds with a red font, placed in the centre of the frame making it stand out which creates the conventional horror appearance. Each of our titles appear roughly at the same time, in the last few seconds of the film like most other trailers. I feel they both work well and stand out a lot as they are bold and very strong.